“We know that once people use Rhapsody they love it, but getting more people to use it has been our biggest challenge. With the new site people can experience our music services immediately without a subscription, and in the long term, the Web services will help weave Rhapsody into the fabric of the Web itself.”
“When we look at HP's consumer product lineup, we get very excited. We view that as a great potential opportunity for Rhapsody to flow into other devices.”
“Both companies are seeing digital media explode and recognize it's in our interests to have interoperable services so that we can give consumers the most choice.”
“We think that the combination of our marketing relationships with the Web services effort can help us recruit users from both ends of the spectrum. MSN and Comcast reach millions of users, and via Web services we can extend our reach from a handful of leading Web sites to million of pages.”
“We're pleased to be working with HP to deliver Rhapsody via their new consumer notebook and desktop PC lines. This new agreement will enable a much wider audience of consumers to experience Rhapsody and use it to manage their personal digital music collections. We're pleased to bring Rhapsody to HP and a growing list of leading companies like Comcast, Cox, and Sprint.”
“Some consumers start with a la carte, then learn about the benefits of subscription and switch. We believe that many consumers will choose their services based on the device they choose.”
